We all avoid that guy. You know the guy at the networking event or luncheon that just can’t stop selling. He just walks up to random people and puts a business card in their hand and tells them what he sells and how he can help them solve all of their business problems. He, of Read more about Stop Selling and Start Connecting on LinkedIn[…]
I can not even tell you how many times in the last 13 years we have had to “rescue” a website from its original developer. It’s an easy situation to get into. Either you own your business or you’re the person in charge of finding someone to hire to build your website. You do a Read more about Who’s your developer?[…]
There are simple things that can be done to ensure your customer has a good experience when shopping or doing business with you. These items don’t take money or extra staff members. They take a few minutes of your time and perhaps a little bit of effort. You need to address these items before you Read more about What happened to customer service?[…]
So we just saw this article in Forbes and this paragraph is not accurate and it’s not the first time we’ve heard it so we wanted to clear this up. Let’s begin with the fake news (sorry, couldn’t help myself) paragraph… “First, monitor your bounce rate like a hawk. This number reveals how many people Read more about WTH is a bounce rate? And why does it matter?[…]
You would think that would be kind of easy. I mean, we do marketing and advertising. Communicating that to a consumer would seem to be fairly easy to do EXCEPT it isn’t. Everyone’s marketing strategy is a bit different. You have the obvious differences in business to consumer vs. business to business. Then, you have Read more about Marketing a marketing company is hard[…]
In this episode, Karen and Cadie talk with energetic web developer and marketing guru Michelle Crowe of e-worc about the professional in and outs of the branding, marketing and advertising of your company or small business. Michelle stresses the importance of starting out on the right foot, knowing your product, knowing your audience and how Read more about Make it Rain in the Marketing Game[…]
Section 508 of the Rehabilitation Act of 1973 requires that federal electronic and information technology be accessible to people with disabilities. An accessible information technology system is one that can be operated in a variety of ways and does not rely on a single sense or ability of the user. For example, a system that Read more about Is your website ADA Compliant? Should it be?[…]
e-worc web & new media Earns 2016 Constant Contact Solution Provider All Star Award Recognized for achievements using online marketing tools to drive success March 15, 2017 – e-worc web & new media, has been named a 2016 Solution Provider All Star Award winner by Constant Contact, part of the Endurance International Group, Inc.’s (Nasdaq: Read more about 2016 Constant Contact Solution Provider All Star[…]
If you work in the industrial sector, you know marketing is a little tough sometimes. The process of purchasing has multiple layers and the buyer is sometimes hard to reach. People are busy and the chances of getting face-to-face with a decision maker are slim. Here are 3 tips for marketing to industry professionals through Read more about Marketing to Industrial Purchasers using LinkedIn[…]
Maybe you should build your own website. What exactly are you trying to accomplish? If you’re just looking to build an online brochure so when people say “Do you have a website?” you can say “Yep, I sure do.” and send them to it to read about your company and what it does, then a Read more about Why shouldn’t I just build my own website?[…]